SM Supermalls, the country's biggest mall network, announced a strategic partnership with Waze (Waze.com), the world's largest community-based traffic and navigation app. This is the first time a Philippine mall chain tied up with a global pioneer in social navigation.
To further extend its service to its shoppers, SM joined forces with Waze to provide the 1.8 million active Filipino Waze users (known as Wazers) with real-time relevant information including turn-by-turn directions to nearby SM Supermalls that appear along the driver's route.
The Waze Philippines map will display SM Supermalls' branded pins that will give Wazers special updates including ongoing mall event and promotions, and 3-Day Sale alerts.
With Waze's GPS navigation technology, SM shoppers are now enabled to swiftly identify the fastest and most efficient map routes. Now, Wazers who are stuck in heavy traffic or road accidents may save driving time and opt to spend it wisely by going to the nearest SM mall and be more productive doing necessities and even have a great time dining in or watching movies.
For more updates about SM and Waze's partnership, visit SM's official website at www.SMsupermalls.com and follow its official social media accounts at Facebook.com/SMsupermalls, Twitter.com/SMsupermalls and Instagram.com/SMsupermalls; and get an insider access to all the fun happenings at SM Supermalls nationwide through Viber at www.viber.com/SMsupermalls. Tweet your thoughts, upload and share your photos inside the SM Supermalls then use its official hashtag #EverythingsHere.
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